Top 33 Sports Sensor startups

Updated: Jan 23, 2026
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These startups develop sports equipment sensors, such as racket sensors that analyze swing mechanics, ball sensors that track spin and speed and wearable motion trackers to optimize player performance.
1
Saturn Sports
Country: USA | Funding: $375K
Saturn Sports is developing sensors for American football helmets that detect helmet fit, which changes with each hit (and can lead to helmet separation and player injury). The system also sends haptic signals to the athlete to prompt them to tighten their straps when looseness thresholds are exceeded, rather than waiting for inspection on the sideline. The system provides a centralized team dashboard with user-defined filters (offense, defense, special teams), visualization of fit data throughout the season and provides coaches with data to identify risk patterns and document proper equipment use in the event of an injury.
2
Ultrahuman
Country: India | Funding: $60.1M
Ultrahuman manufactures personal health and smart wearables for fitness and sports tracking. Their flagship product, the Ultrahuman M1, is a glucose monitoring device that tracks glucose levels in real-time using Abbott's Freestyle Libre CGM Sensor. The startup also makes compact smart rings that monitor sleep, movement, and recovery.
3
Five Iron Golf
Country: USA | Funding: $50M
Five Iron Golf has quickly re-shaped Manhattan’s golf culture, growing from our original Midtown location to a re-imagined, high-tech,
4
Diamond Kinetics
Country: USA | Funding: $45.1M
Diamond Kinetics created DK Bat Sensor, which tracks baseball player swing data. It attaches to any bat, captures swing data in real time and instantly sends it to a smartphone. The startup also offers a smart bat with a built-in sensor. The app evaluates technique, makes recommendations and provides players, parents, coaches, and scouts with benchmarks and thresholds for all key metrics needed for player evaluation and development. It also allows to conduct lessons, games and assignments. The app features exclusive MLB content and events. You can use it to broadcast your games and share videos of your game highlights. DK is used by MLB, USA Baseball, USA Softball, Perfect Game, Alliance Fastpitch, PONY and many others.
5
ShotTracker
Country: USA | Funding: $33.8M
ShotTracker makes sensor-based technology that automatically captures basketball statistics in real-time during practices and games.
6
Supersapiens
Country: USA | Funding: $13.5M
Supersapiens is a sports technology company focused on energy management systems.
7
STRIVE
Country: USA | Funding: $10.4M
STRIVE is the data platform proven to optimize muscle performance for elite athletes and teams.
8
Carv
Country: UK | Funding: $9.8M
Carv is the first wearable dedicated to skiing that speaks to you as you ski, serving as a digital ski coach.
9
deWiz Golf
Country: Sweden | Funding: $8.9M
DeWiz Golf is a training aid that offers wearable tech solutions.
10
Hexoskin
Country: Canada | Funding: $8.4M
Hexoskin develops smart clothing with the ability to deliver predictive health analytics for health, fitness, and wellness.
11
Myocene
Country: Belgium | Funding: €6.3M
Myocene is a Liège-based sports technology company which creates unique and innovative devices for measuring muscle fatigue and performance.
12
Nextiles
Country: USA | Funding: $5.3M
Nextiles builds a fitness system that helps people exercise better, more safely, and more efficiently.
13
Footbar
Country: France | Funding: €4M
Footbar is a artificial Intelligence that understands soccer from a wearable device on the player's leg.
14
str8bat
Country: India | Funding: $3.9M
Sports Wearable Company to help player improve everyday and play better
15
SIQ Basketball
Country: USA | Funding: $3M
SIQ Basketball is a Los Angeles, CA-based creator of a smart basketball approved by the International Basketball Federation for game play.
16
Movetru
Country: UK | Funding: $1.7M
Movetru a wearable device that aims to reduce injury and enhance rehabilitation.
17
Sports Impact Technologies
Country: Ireland | Funding: €650K
We are an early-stage start-up aiming to make unrecognised head impacts in sports a thing of the past.
18
Drive Hockey Analytics
Country: Canada | Funding: CA$180K
Next generation sensor + AI-based analytics system for amateur hockey player evaluation, training and scouting.
19
ReTiSense
Country: USA | Funding: $30K
ReTiSense was founded on the principles of building technology and solutions with the sole intention of providing actionable guidance
20
Scorched Ice
Country: Canada
Scorched Ice develops a sensor and wireless module for hockey skates which enables real time diagnostics of the player.
Paul Schäfer
Editor: Paul Schäfer
Paul is a sport journalist for more than 11 years. He specializes in writing match previews across several leagues and competitions around the world, and his insightful tips have amassed a total readership in excess of 5.2 million till date. He graduated from the Universität Hamburg (Institute of Human Movement Science). He is a huge fan of Bayern Munich. In his free time, Paul enjoys playing tennis and padel with his friends and collegues. You can contact Paul at paulschafer(at)sportstartups(dot)com