Top 7 Badminton startups

Updated: Nov 01, 2025

These startups are developing Badminton technologies, such as smart rackets, shuttlecock tracking systems, AI-powered coaching tools, performance analytics platforms, virtual training simulators, etc.

Clutch

Country: Denmark | Funding: €825
The AI-powered Clutch Cam brings highlights, stats & leaderboards to your padel court, in real time.

Stupa Sports Analytics

Country: India | Funding: ₹280M
Stupa Sports Analytics offers data analytics services.

Game Theory

Country: India | Funding: $2.5M
Game Theory is a sports and tech startup that brings in video-gaming like experience for real world sports.

RacketPal

Country: UK | Funding: £1.9M
RacketPal vision is to create the largest and most engaged racket sports community in the world

Playo

Country: India | Funding: $1.5M
Playo is a sports networking app that serves as a community platform to connect sports enthusiasts.

Birdieins

Country: India
Elevate fitness and sports games with the Birdieins app, powered by cutting-edge AI. Our video analysis platform goes beyond basic metrics, and provides deep insights to fuel player progress

Coollang

Country: China
Coollang is a Chinese company that produces IoT and sports wearable technology products for baseball, badminton, and tennis.

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See also:

Top 25 Basketball Tech Startups

Market Landscape for Sports Startups

Top 10 Countries by number of Sports Startups

Editor: Paul Schäfer

Paul is a sport journalist for more than 11 years. He specializes in writing match previews across several leagues and competitions around the world, and his insightful tips have amassed a total readership in excess of 5.2 million till date. He graduated from the Universität Hamburg (Institute of Human Movement Science). He is a huge fan of Bayern Munich. In his free time, Paul enjoys playing tennis and padel with his friends and collegues. You can contact Paul at paulschafer(at)sportstartups(dot)com